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What Happened to Boeing?

Behind the aeronautics giant Boeing’s recent high-profile crises and scandals is a shift in its organizational culture toward greater looseness and decentralization in pursuit of profit. To get back on course, the company needs to realign all its operations with the unique demands of the aviation industry.

PALO ALTO – Boeing’s mounting crises are beginning to resemble an aviation thriller cooked up in Hollywood. In addition to a piece of fuselage falling off midair during a recent commercial passenger flight, there was the nail-biting discovery of mis-drilled holes in undelivered planes, and revelations that an inspector had found an “excessive amount of defects” in a supplier’s operations.