15

Europe’s Pain without Gain

VITORIA-GASTEIZ – In a recent interview, French President François Hollande made the crucial, but often forgotten, point that there are limits to the level of sacrifice that can be demanded of the citizens of southern Europe’s financially distressed countries. To avoid turning Greece, Portugal, and Spain into collective “correctional houses,” Hollande reasoned, people need hope beyond the ever-receding horizon of spending cuts and austerity measures.

Even the most rudimentary understanding of psychology supports Hollande’s assessment. Negative reinforcement and delayed gratification are unlikely to achieve their goals unless there is a perceived light at the end of the tunnel – a future reward for today’s sacrifices.