The Right Way to Electric Cars

Excitement about electric cars abounds nowadays, but it wouldl take years of new-car sales to make a dent in the number of existing gasoline-powered cars, which is about 850 million. That fact at first depressed Jiri Räsänen, a civil servant in Helsinki, but then it gave him and his friends a good idea: Why not keep the cars but replace their engines?

NEW YORK – Excitement about electric cars abounds nowadays, but consider the number of existing gasoline-powered cars: about 850 million. It would take years of new-car sales to make a dent in that number. That fact at first depressed Jiri Räsänen, a civil servant in Helsinki – but then it gave him and his friends a good idea. Why not keep the cars but replace their engines?

That idea would solve a lot of problems, starting not just with today’s installed base of cars, but with the installed base of car makers . Even though many of them are in trouble, it’s probably not the best time to start a new car company, either. Yet while the market for new cars has slowed dramatically, it could be a good time to start a business replacing gasoline engines with electric ones.

The group’s initiative, led by Räsänen, is called eCars - Now! A small operation in Finland, it is less a company than a role model for companies that the team hopes will spring up worldwide.

We hope you're enjoying Project Syndicate.

To continue reading, subscribe now.

Subscribe

Get unlimited access to PS premium content, including in-depth commentaries, book reviews, exclusive interviews, On Point, the Big Picture, the PS Archive, and our annual year-ahead magazine.

http://prosyn.org/TIXcksW;

Cookies and Privacy

We use cookies to improve your experience on our website. To find out more, read our updated cookie policy and privacy policy.