奥巴马的比喻

纽黑文——在美国总统奥巴马开始其第二任任期之际,他需要用简单的方式来表述他的目标和经济政策——上述比喻理应聚拢支持其政策的力量,从而提高政府的执政效率。那么,究竟是什么造就了成功的比喻?

2008年奥巴马的竞选口号是“我们可以相信的变革”。但新政府以“变革”为喻并不恰当:因为它并不代表任何政策。“希望”或“我们能做到!”也同样如此。

2012年奥巴马的竞选口号选用 “前进!”一词。但这个词同样代表不了政府的基本理念和政策。自由或保守派的所有政治家都希望前进,而不想倒退。

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