MOSCOW – “Google violates its ‘don’t be evil’ motto.” To Google’s credit, if you Google that sentence, you can find reference to a debate on that claim that I took part in recently.
As it happens, I have a complex relationship with Google. I have fed at its trough many times – as a personal guest; as an advisory board member of Stop Badware, an NGO it sponsors; and as a speaker at its events. I also sit on the board of 23andMe, co-founded by the wife of Google co-founder Sergey Brin.
But I also sit on the boards of Yandex in Russia, one of a small number of companies around the world who beat Google in their local markets, and of WPP, a worldwide advertising/marketing company famous for its rivalry with Google. Finally, I’m suspicious of concentrations of power of any kind.
So I welcomed the chance to clarify my thinking. I took the con side of the debate: Google does not violate its motto. However, I do think there is a danger that someday it could.